Zahera
A soothing mood for a seaside Arabian oasis
Brand Identity
Visual identity for a boutique Dubai resort and spa with a calm and relaxing atmosphere. Based on the initial “Z”, the logo mark draws inspiration from the waves of the sea, ridges of sand dunes and the character of Arabic calligraphy. A luxurious experience should be seamlessly felt, and this idea was carried through in the visual language of the brand through subtle details, desaturated warm and cool tones, a sense of openness, and elegant humanist typography.
Aesthetica typeface designed by Arban Bushi
